A hardy plant with moderate growth, it thrives in full sunlight and half-shade. This plant is suitable for cultivation in pots, for small gardens and is pollution resistant. This shrub has a compact, well-branched habit. Its oval light green leaves are accompanied by slightly fragrant flowers with 6 petals, dark purple in bud, then turning pink-purple. It blooms abundantly even on 2-3-year-old plants, flowering very early in spring, often before leafing out. They prefer fertile, deep, moisture-retaining yet permeable soil, and they are sensitive to limestone.